News Blip: Trending Outdoors
Fibre2Fashion Reports On European Sportswear Designers Coming Together At OutDoor Show Germany To Showcase Their Urban Outdoor Styles And Concepts
The European outdoor sector is embracing the urban outdoor trend. Several sportswear companies are attending OutDoor Show In Germany to join forces and expand on the outdoor concept. The trend is a development of a new lifestyle associated with exploring the outdoors while also looking stylish. The trade show is scheduled to take place in Friedrichshafen on June 18-21.
Fibre2Fashion reports on what Head of OutDoor Stefan Reisinger had to say: "At OutDoor, the focus is on the functionality of products. The overlap between the two markets of 'fashion' and 'outdoor', however, is growing all the time. With the 'Lifestyle Collection' in Hall A6, we have created a first-ever marketplace for current lifestyle trends from the fields of garments, shoes and accessories." This event will have a promising impact on the outdoor industry in Europe.
Check out the full article on Fibre2Fashion right here.
-MRV: The Buzz