NEWS RELEASES
Three Major Brands Join Forces To Form A Massive Outdoor World
Editor's Note: This news item was retrieved and first published through Bass Pro Shops' website.
ROGERS, Ark. - Bass Pro Shops, Cabela's and TRACKER Boats team up and combine the 100,000 square-foot Cabela's in Rogers, Arkansas bringing all brands under one roof for the first time, creating a premier destination shopping experience for everyone who loves the outdoors. The Cabala's is currently undergoing a significant renovation to bring the iconic outdoor brands of together. The plans represent the first significant retail location upgrade since Bass Pro Shops acquired Cabela's last fall to establish North America's premier outdoor and conservation company.
According to the press release by Bass Pro Shop, "Given the location's proximity to some of the finest fishing in the country, the freshwater fishing department will expand the fishing footprint and assortment by 85 percent." In addition to providing customers with more of the outdoor products they love, a team of talented artists and craftsmen are upgrading the store's imagery to reinforce its immersive outdoor theme. The signature creativity and attention to detail are hallmarks of every experience from Johnny Morris, who is often referred to as, "The Walt Disney of the Outdoors" for his knack for creating amazing experiences that connect people with nature. Renovations will take place in stages beginning this month to allow the store to remain open as the enhancements occur.
For the full scoop on the opening of Outdoor World in Rogers, visit this link.